Relaxed beats meets
smooth, soulful vocals.
Talented ĀJŌ drops the music video for “Gotta Love It” and you def gotta love it. The video is a love letter to the hood. The sparse, headnodic ode is shot in black&white, capturing a nostalgic and reverent gaze on neighborhoods still untethered from the grip of gentrification. “I’ve always felt a pull to immortalize the unique beauty of where I’m from (Birmingham, AL) and the people who make it what it is. Now that I’m in NYC, I recognize the same beauty around me and have slowly come to realize that it’s never been bound to any one location and that’s because culture is wherever we are.”
open.spotify.com/artist/6b5edCIYkYmt1jQww6JfKe
www.soundcloud.com/foreverajo
ww.instagram.com/nightowlsocialclub
www.facebook.com/foreverajo
Photography by Hola Mellito